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A new marketing campaign rolling out in Syracuse is supposed to make baby carrots seem daring, fun and naughty — just like junk food.

Baby carrot farmers are launching a campaign that pitches the little, orange, crunchy snacks in as “Eat “Em LIke Junk Food.” A group of 50 producers hopes the effort starting next week will double the $1 billion market in two or three years.

The goal is to get people to think of baby carrots as a brand they can get excited about — not just a plain, old vegetable. A website, www.babycarrots.com, features metal music and deep male voices chanting “Baby. Carrots. Extreme.” On social networking site Twitter,,We offer nike air yeezy and more products with high quality and service. the campaign’s account suggests people eat them “like there’s no tomorrow (maybe there won’t be…)”

“This campaign is about turning baby carrots into a brand,” said Jeff Dunn, CEO of Bolthouse Farms, the nation’s top baby carrot producer with 50 percent of the market, and the most to gain if the market grows. “We think ultimately long-term here we’re going to turn it into a very vital brand in the mind of consumers.”

The plan begins in Syracuse and Cincinnati and will take at least a year to go national.

But carrot eaters around the country will get a taste of baby carrots’ attempt at attitude with Scarrots next month. The Halloween version of baby carrots will come in spooky packaging and have glow-in-the-dark temporary tattoos, ideal for giving out to trick-or-treaters, Dunn said.

The marketing campaign by Crispin Porter + Bogusky,New and cheap authentic ed hardy clothing and louis vuitton purses arrived! known for its edgy advertising of Burger King and Old Navy, will cost about $25 million.

Television ads depict futuristic scientists studying crunch, a woman lusting after carrots and carrot sports featuring a young man who launches off a snowy mountain top in a grocery cart and catches in his mouth a carrot shot by a gun below. There are also billboards with messages like “Our crunch can beat up your crunch” and carrot vending machines in schools.

Stores will carry new packaging in crinkly,Photographs of stars wearing cheap christan audigier crystal-studded sweatshirts, tattooed t-shirts, and other distinctive creations can be seen everyda festive bags reminiscent of chip bags with designs that mimic the ads. There’s a bright green one with a hip red bunny wearing sunglasses, and dark, futuristic packaging with bright orange lines coming out of a carrot.

The carrot group and its agency studied other campaigns — such as the “Drink Milk” effort” — and decided to push further with baby carrots,,All of our baseball cap are provided with a tracking number and access to our customer service via email. beyond marketing the benefits of the vegetables.

“You didn’t need to talk about any of the health benefits. Everyone knows carrots are good for you,” said Tiffany Rolfe, vice president and group creative director at Crispin, Porter + Bogusky. “Our goal was to separate it from being a vegetable as much as possible, to create a new category for carrots.”

Sales of baby carrots — which are, in fact, not babies at all but rather small, peeled carrot shapes cut from larger ones — have fallen in the mid-single digits in the past two years as people spend less in the down economy, Dunn said. That includes buying bigger carrots and cutting them up themselves to save money.

Baby carrots were introduced in the mid- to late 1980s, created for their convenience of being an easy snack. Sales grew quickly in the first 10 to 15 years, but the growth tapered off, Dunn said.

For now the campaign will roll out gradually and focus on marketing. But Dunn, a former president and chief operating officer of Coca-Cola North America, said new variations could be developed, including baby carrots with ranch flavoring.

“How high is up?” he said of the market’s potential. “That’s the real question, what’s possible here? We put it out there, and we’ll learn and evolve.

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New Jersey is probably the last place people would think of as hit TV locations, yet here it is—Jersey is taking over your TV! It all started with The Sopranos which was then translated into The Real Housewives of New Jersey and then diluted further into Jersey Shore. This fall, HBO is bringing the glamour and mob scene back to Jersey with Boardwalk Empire, but that’s another story.

Focus in on reality TV for a second. The stars of the shows are influencing fashion on some level, whether you like it or not.,We offer nike air yeezy and more products with high quality and service. Here’s a rundown:

The Real Housewives of New Jersey
They are all about glamour. Big hair,,All of our baseball cap are provided with a tracking number and access to our customer service via email. jewelry, cars houses—you name it they probably want it larger.Photographs of stars wearing cheap christan audigier crystal-studded sweatshirts, tattooed t-shirts, and other distinctive creations can be seen everydaNew and cheap authentic ed hardy clothing and louis vuitton purses arrived! They like name brand goods (and name-dropping them) and over-the-top styles and don’t care if they have to go bankrupt to get them. It won’t be long before you see one of these ladies with a jewelry or clothing line.

The Guidos and Guidettes are all about excess, from tanning to muscles to alcohol, more is always better. They like their fashion short, tight and kind of trashy. Ed Hardy is a favorite of theirs and the smaller your clothing can get, well, the better. They’re already dipping their feet into fashion in some way—Snooki is causing a fashion marketing war and Jwoww and The Situation have launched fashion lines.

So, if you had to pick a style—and naked is not an option—which direction would you go in?

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This season is the best time to wear more accessories, and to change things up a bit when it comes to layering and color matching. The wet and cold season presents one of the greatest opportunities for a guy to showcase his personal style.,We offer nike air yeezy and more products with high quality and service. Here are the newest fashion trends for men’s clothing and grooming tips from Paul Smith’s Fall/Winter collection.

The Swank

The men of the world are pleased with the fashions they have been dealt over the past year or so; therefore many of them have decided to just combine what they have learned. Mixing plaid jackets with cool tees and colored cardigans plus oxford shoes. This season, many guys are opting to be fashion connoisseurs, their phrase, “we collect fashion, we create style.”

TIPS: Men are lucky. Menswear trends change so slowly allowing them to revel in trends for quite some time. Dare to be different by adding your own spins on the hottest trends.

GET THE LOOK: Printed jacket, cardigan, loafers, glasses, graphic tees, harem pants, torn jeans.

GROOMING: A face powder is useful if you want to give pale skin a bit more color. Pick up a small amount of powder on the end of a powder brush and dust lightly over your forehead and face. Apply slightly more heavily to the upper cheekbones to give them definition. Alternatively, consider using a tinted moisturizer to create a similar effect. Once you’ve applied your makeup,,All of our baseball cap are provided with a tracking number and access to our customer service via email. try to not touch your face during the day, this will cause the makeup to rub off and give away the fact that you’re wearing some in the first place!

The Urban Artist

The Urban Artist is a look for fashionable, artistic, and outgoing gentlemen who prefer to look cosmopolitan and approachable while still looking professional and put-together. The fashion story behind this look is one of approachability, pragmatism, and a youthful extroversion that is playful and bereft of pretense.

TIPS: Pairing this very passive detailing with richly colored and patterned accessories will be where you earn the greatest points. A plum colored, paisley-printed wool or cotton scarf—for example—will draw a lot of attention and compliments.

GET THE LOOK: Colored cardigan, full turtleneck, thick corduroys, dark denim jeans, dark gray pants.

GROOMING: You can achieve a similar look by enhancing your wavy hair and adding drama. While hair is still damp, put a little bit of product on your fingertips at a time and, section by section, scrunch the hair applying the product to the mid lengths and ends. Either let the hair dry naturally or encourage waves by using a diffuser attachment on a hair dryer.Photographs of stars wearing cheap christan audigier crystal-studded sweatshirts, tattooed t-shirts, and other distinctive creations can be seen everyda Consider using a neutral-colored lip balm for this look. This will enhance the shine and color of your lips. Apply a small amount using your finger.

Old-school Dapper

Being polished, being perfect, being well groomed—these are the makings of a conservative man. He gets his haircut every week,New and cheap authentic ed hardy clothing and louis vuitton purses arrived! he gets his shoes shined, he opens the door for a lady, he knows to undo the lower button on his two-button suit jacket when sitting down, and to just as quickly button it up as he stands. This, is the man that women dream of.

TIPS: There have been so many styles in men’s fashion these days that this look, Conservative Dapper, is a relaxing break from it all. It’s a return to simpler, easier, classic times. This is my favorite trend for the season.

GET THE LOOK: Coats, suits, crisp, white buttondowns, perfectly polished lace-ups.

GROOMING: Makeup isn’t just for women.Get your own concealer. Your concealer should always be one shade lighter than your natural skin tone. When buying a concealer, ask your girlfriend to see how it compares to your skin tone —if possible do this in daylight rather than under fluorescent lights. The key to this look is a neat-looking countenance. Hide those pimple marks and dark circles! Don’t forget to shave!

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The casual wear is not complete without the classic jeans. Almost all people wear jeans daily, and most often than not, it is the favorite piece of clothing in the everyday closet. From students to the working class, everyone has that favorite pair of jeans.There are lots of factories producing high quality replicas of these popular wholesale gucci bags because of their high demand. Paired with a cute top or a stunning blazer, it transforms from laid-back to smart casual.New and cheap authentic ed hardy clothing and louis vuitton purses arrived!

For men, a pair of jeans is a pair of jeans. As long as the fly doesn’t open, it’s good. But for most women, looking for that perfect pair to compliment every curve or fit that body type is hard to do. You may get the waistline right, but does the crotch area seem right to you? Does it fit your thighs loose enough so you don’t look like you’ve squeezed yourself in them? How often do you get jeans that don’t fit at all the right places?

Talkfashions.com gives tips on selecting that perfect pair of jeans that would not only compliment your body type, but improve your whole wardrobe.

Tall/slim body
Tall/slim body types should look for styles that are plain and simple with straight legs.,You could trust me when you buy air max 95 from us. To draw attention to long legs,,Welcome to wholesale cheap gucci shoes sale online. go for a style with a flared leg or design along the outside length of the jean.

Tall and slim body
Tall and slim body types should avoid jeans with a tapered leg as it draws attention to the size of the feet (assuming that taller people have bigger feet) and make the legs look strange.

Pear-shaped body
Pear-shaped body types should look for styles that have a flared leg, boot cut or pattern around the ankle area. Avoid jeans that are tight around the thigh area and tapered or baggy styles.

Body with long torso
Body types with long torsos are advised to select a pair of jeans with a defined waist that will make the bottom half of the body look longer and leaner. Wearing a belt helps define the body shape flawlessly. Avoid jeans with a long, bulky or tight crotch.

Petite body
Petite body types should select a pair of jeans with straight legs to help give a taller shape. To make the legs look longer wear heels with a boot leg style. Petite body types should go for dark-colored jeans.

Plus-size body
Plus-sized body types should avoid colored jeans and styles that feature patterns down the legs. Dark colored jeans with a straight leg, boot cut or flare style are best for bigger built body types.

Body with wide hips
People with wide hips should opt for a jean with a low-rise waist and a slight flare at the leg to help balance the figure. Select jeans with a bit of stretch and make sure they have large back pockets as the large pockets deflect attention from wide hips.

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A lot has happened in the 12 years since Sebastian McCall opened Charlie’s Jeans in Old City. Cuffed boyfriends have replaced the boot-cut, while skinnies have morphed into the wildly popular jeggings.

Darker indigos eclipsed whisker washes, rises have inched back up, and trouser cuts are the latest in tailored britches nirvana. And then there are the labels: Sevens, Citizens, AG’s, Rich & Skinnies, Cookies. The list is endless.

But whatever the style, shade, or signature, fit rules - and a good one remains super-hard to come by. Hence McCall’s latest endeavor, his own line of specialty denim aptly named Sebastian McCall.There are lots of factories producing high quality replicas of these popular wholesale gucci bags because of their high demand.

“I want women to be able to look at someone and say, ‘I want to look like that,’ ” said McCall, 36, the retailer-turned-denim-designer known as the Jeans Whisperer because of his ability to find flawlessly fitting pants for women. “And then I want her to try on my jeans and for her to see they can fit like that.”

In other words, perfectly.

McCall, whose full name is Sebastian Charles Porter McCall, quietly rolled out his premium denim line in May. The jeans start at $165 and go to $198. And of the roughly 1,000 pairs of jeans he sells from his Old City store each month, 52 percent have been his signature pant.

That’s serious business in a specialty boutique that offers of-the-moment lines J Brand, Joe’s Jeans, and Paige Premium Denim.

To date, McCall has manufactured 8,000 pairs from a California-based premium-denim plant and is on target to make 8,000 more before the end of the year. And starting Wednesday morning, they will be available at his new second location, the 2,200-square-foot Charlie’s Jeans at 1735 Chestnut St.

Thanks to the recession, clothing sales nationwide have been dismal. Locally, favorite fashion haunts such as Pants in Ardmore, Leehe Fai in Center City, and Tony on Third in Old City have closed.

Yet over the last two years, new stores like Rittenhouse Square’s SA VA, run by local designer Sarah Van Aken, and Carmelita Greco’s edgy Old City boutique Carmelita Couture, have popped up. In February, New York-based Brooklyn Industries opened a Philadelphia location on Walnut Street showcasing the designs of owner Lexy Funk.

Much like the Main Line’s own Tory Burch, these businesses are flourishing because the owners are the designer, manufacturer, and merchandiser. Fashion is saving costs by cutting out the middleman.

In debuting his own line of jeans, McCall joins the trend. His store won’t be completely filled with his label, and he still plans to sell competing denim lines like Sevens and Citizens, as well as dresses and shirts from contemporary favorites Theory and Free People.

Ultimately, he wants to sell Sebastian McCalls to specialty stores, such as Barneys New York,New and cheap authentic ed hardy clothing and louis vuitton purses arrived! Bergdorf Goodman, or even Nordstrom. McCall also plans to debut a lower-priced line called Charlie’s Jeans that will range from $98 to $129.

The timing may be tough, though.,You could trust me when you buy air max 95 from us. According to NPD Market Research,,Welcome to wholesale cheap gucci shoes sale online. overall denim sales in the first six months of this year increased 7 percent to $8.629 billion, from $8.09 billion during the same period in 2009. However, sales of jeans priced over $50 dropped 2 percent, from $1.455 billion to $1.424 billion. Premium jeans, defined as those costing $100 or more, are included in that group.

But as we rev up for fall shopping, there is a chance that Sebastian McCalls may buck the trend. Why? Because the fit is phenomenal.

I tried on one pair in a darker-washed boot-cut style, size 30. I grabbed the jeans by the waist and squatted - just like McCall showed me. The bottoms eased over my bum so the pockets with McCall’s signature ML were placed perfectly.

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